TikTok evolved from the popular lip-sync app Musical.ly. The latter was launched back in 2014 and was a hit among teenagers. Later it merged with an emerging Chinese startup company, ByteDance. The parent company of TikTok. In the year 2016 Musical.ly was renamed TikTok. TikTok is the only social networking app by a Chinese company that is doing well outside China. In fact, it is doing so well that it became one of the most downloaded apps of all time from the Google play store.
Talking about the Chinese startup ByteDance, it is the largest tech startup. With an estimated worth of 75 billion dollars. The company was founded on March 9, 2012. It is widely known for investing heavily in Artificial Intelligence. ByteDance products mainly incorporate the Artificial Intelligence learning algorithm. Some of its popular products that include AI are TikTok, Nihan Duanzi, Tautiao, TopBuzz. The company has also launched the Chinese version of the popular app TikTok. It is called ‘Douyin‘ which is very popular in China.
How does Artificial Intelligence Learning Algorithm Work?
TikTok has an AI learning algorithm which is similar to that of Youtube. You do not need to log in to the app in order to get watch videos on the platform. The AI learning algorithm collects data as you watch content on the platform. It then accumulates all the data collected over a period of time and feed it to the system. The system then recommends some videos which it believes that you would like to watch. When you continue spending your time watching more and more of such videos. The system will further keep recommending similar videos. Hoping to keep you engaged for a longer period of time.
After some time the AI learning algorithm will have enough data on you. And will trap you by showing all the things that you would like to watch. There will come a time when you would soon get confused about whether you really like watching the videos the system recommends to you. Or is the system only showing those videos which you like? At that point, it will become difficult for you to stay away from the app.
TikTok is a new emerging social media trend that is unlike any other social media platform. However, the way it operates is similar to other social media platforms such as Youtube. Much like Youtube opens with popular hashtags when you first open the app. TikTok also suggests some of the popular hashtags hoping you would like them. The app allows one to record and post a short vertical video that can be anywhere from 15-60 seconds long.
TikTok communities are an important part of the app. They are built upon specific nitch such as fashion, gaming, and pranks. For the beginners, it would be helpful to join communities of your preference. This helps to make for a great TikToking experience as a beginner. Once you get the hang of it you might also create your own TikTok community on the later stage. But remember you should strictly abide by the community guidelines. The guidelines keep changing from time to time to avoid any mishaps.
TOP 20 MOST DOWNLOADED ANDROID APPS(2012-2019)
With over a billion downloads it is one of the most downloaded apps from Google Playstore. There are currently more than 500 million monthly active users on the app. Most of the users fall under the Gen Z category. It can be the companion of your leisure time as a perfect time-waster. The app is flooded with a wide range of videos from pranks, comedic skirts to lip-sync and dance videos.
Basic Terms Used On The App
TikTok is a platform highly dominated by Gen Z users. The way they communicate is a mix one and uses a lot of slang terms. If you want to understand how TikTok works you need to understand these slang terms first. Here are some of the most frequently used terms on the platform.
Challenges are something that you will come across on a daily basis staying on the app. A TikTok challenge is usually something that is replicated by many users. For example, the #2spooky challenge. Where users dress up in their Halloween costume and post their dance moves. These challenge videos get millions of view and some even cross billions of views in no time at all.
Cringe videos are based on people trying to act in an awkward fashion. Or in an embarrassing manner while trying to act sincerely. You will see people doing all kinds of disgusting stuff. Such as stuffing their mouths, talking shitty, dancing in a weird manner, acting like a weirdo and so on. These videos are not fun to watch at all. But surprisingly enough they manage to attract people’s attention.
TikTok duets are a fun thing to watch. Making a duet video means mixing things up. TikTok allows its users to take someone’s else video. And create something fun and interesting to watch. You will see a user posting an incomplete act video where they play their part. While leaving a room for other TikTok users to perform alongside. The other user then takes that video and fills in the space left by the first user. In accordance with the original plot and sometimes slightly modified.
TikTok memes are the things that will keep you on the edge of your seat while watching them. Memes are basically practical pranks videos that will keep you entertained in the platform. You can find a wide range of these memes on the app that is sure to make you burst into laughter.
TikTok Creators And Influencers:
TikTok like any other social platform is thriving because of its millions of creators and a large number of Influencers. They are the major contributors to the platform. Everything we get to watch is all thanks to their hard work and devotion. Some of the most influential creators and get awarded with TikTok verification badge. Click on the link if you want to know more about how to get a TikTok verification badge.
TikTok is an open platform for creators to explore their talents. People share their exceptional work with others. Here everyone is a creator and filmmaker. Once you are on the platform, apart from watching others’ posts. You can also create your own and share them on the platform. The content can consist of anything from you preparing early morning breakfast. To taking a walk down the road or playing with your pets. It can also contain your dancing or your lip-sync video on your favorite song. Apart from this, it can also include memes, pranks, challenges, comedy, music, and sports.
It is quite possible that one of your videos gets viral and you become a well-known TikTok star. And everyone talks about you. You might even get a chance to land a career deal. There have been many cases where users get viral overnight. Some have even made a professional debut.
TikTok has recently attracted many social media influencers from different platforms. After its strong growth in recent times. Influencers from Instagram and Youtube have now started shifting their attention to TikTok. These influencers are a very crucial part of any platform in order to sustain and thrive. Any activity from these influencers is sure to create a buzz on the platform. These successful TikTok creators are among TikTok influencers.
TikTok is now on the hit list of many top brands and marketing agencies as a new market to conquer. Many top brands have officially introduced themselves to the platform recently. Advertising agencies and brands make use of TikTok influencers as their marketing tools. Influencers are the best way of connecting with millions of users on the platform. They come up with many different kinds of interactive challenges from time to time. Most of these are a huge success and have generated a buzz over the platform. These challenges are meant to connect brands with possible customers. They generate millions of views in a short time period.
TikTok Hashtags And Challenges:
TikTok is a hub for hashtags and challenges. Hashtags are what make TikToking fun. All the videos on TikTok have a hashtag included in it. Hashtags are a popular way of communicating over the platform and also the means to land at the top and get viral. They also lead you to things that are of your interest and land in the “for you” section of the app. Challenge hashtags are the ones being used more often by users in their videos.
You will come across a wide range of hashtags on the platform. Many of which are irrelevant to the video itself. But users use them as a means of promoting ones’ videos on the platform. These hashtags are what makes searching for specific videos easier. Hashtags on the platform make their mark on the platform for a short period of time. They keep changing according to new emerging challenges.
How To Search For A Specific TikTok Video?
Searching for a specific TikTok video can be tricky. But most of the time it is fairly easy to get what you are looking form without breaking a sweat. Most of the TikTok videos feature a specific theme song on the background. So if you type the song name and search you will most probably end up getting the video you are looking for. And if that does not work just type in the hashtag included in the video and you are sure to get what you are looking for. The above condition holds true for most of the meme and challenge videos. While it might not work for self-created individual videos.
TikTok meme and challenge videos mainly are based upon similar hashtags. Or features the same song clip for all the videos made upon a challenge or meme. Thus when you are looking for a certain meme or challenge video you can search with the song name or hashtags.
But if the video does not feature any song, it is relatively hard to search for it on the platform. Either you know the username of the user who posted it or you should at least know the hashtags the video comes with.
Once you download the app on your device, push notification gets activated. They can become a headache for you at times. If you are away from the app for a period of time you will get hammered with hundreds of notifications at a time. These notifications are mostly irrelevant to you. They are a means to make you open the app from time to time.
You also get the option to disable push notification if you find it irritating. But it would be better if you do not allow push notification while logging into the app in the first place. It will save you the trouble of disabling once you get fed up with it.
Want To Know More?
The best practice to know more about TikTok is that you throw yourself into the platform. Nobody can teach you better than you yourself. So explore the platform and sooner or later you will become familiar with the app and how it works. Try creating and posting your own videos for fun. And if you are creative with your work and lucky enough your video might go viral and make you a TikTok star.
Tiktok is a fun app forgetting your everyday dose of entertainment. If you are bored watching friends post things that do not concern you such as pictures of them eating in a fancy restaurant. Or a long status written for don’t know who on platforms such as Facebook and Twitter. You can hop into the new way of socializing by joining the TikTok community. You will not regret your choice.
TikTok is not the safest place to be in. It has many security questions unanswered and your personal data are at risk. Hackers can misuse them according to their needs. Not just your personal data but the videos that you post can be downloaded, modified and misused as well. It all depends on the security measures that you use. To stay safe while entertaining yourself on the platform. Happy TikToking People.